MINUTE_Box

What we did

Planning, Package design, Graphic design

Information

Partner : SBL Co., Ltd.
Planning, design : Takumu Imoto
Product photography : Kohei Komatsu
配送箱のパッケージデザイン

Package design for shipping box

人とペットがより良い時間を過ごせることをテーマとしたプロダクトブランド“MINUTE”の配送箱のパッケージデザインを担当しました。開けた時の高揚感やプロダクトへの愛着を高めることを基本方針としつつ、愛犬との楽しい時間を想起するようなコミュニケーションを計画しました。

We were responsible for designing the packaging for shipping boxes of the product brand "MINUTE", centered around the theme of enhancing the quality time spent between people and pets. Our fundamental approach was to elevate the sense of excitement upon opening and to foster an attachment to the product. Simultaneously, we planned communication that evokes the joyous moments spent with a beloved canine companion.